Social Engineering is another, ever present, concept that finds its way into every health care transaction. If you can create a "value based health care" message to your audience and attach their value system to it then you can create a much more synergistic relationship and can localize your process even though the respective health care management corporation's headquarters are halfway around the globe. One trend that is sure to continue it that of consolidation and ever bigger corporate conglomerates look to take control of this critical information called health care. It is a very profitable business to be in because with the way that contracts are written and the type of health care insurance policies being issued the burden is going to fall on the consumer...which is the case with most market relationships.

   Buck Consultants, a leading global human resources consulting firm released a recent report outlining the various increases that can be expected in the health care industry. For example, the report states that from the year 2001 to 2002 on could expect to see an increase of: